The Fashion Week in Athens has become an event that is firmly imprinted in the international calendar of fashion. Since its start in March 2005, the profile of the event has been increased due to the participation, not only of designers from all over Greece but also from around the world. Held in four days during March and October every year, the fashion extravaganza is among the Athens attractions that many people dare not miss.
Known as the Diners Athens Collections InStyle Fashion Week and one of the highly acclaimed Athens attractions, this celebration of the artistic capabilities of designers has drawn quite a number of local tourists as well as international buyers, press and a handful of insiders from the industry and celebrities. A number of the collections during the fashion week are even picked out to be included in the line-up of clothing in boutiques in Paris, while others are brought to other countries across the globe.