With an impressive line-up of big names including Red Hot Chili Peppers and Incubus, Rock in Rio will take Madrid by storm at the end of June. Besides being a large-scale music festival, Rock in Rio also follows an aim to encourage people to build a better world. Using the power of branding in the proliferation of media culture, Rock in Rio uses the universality of music to spread awareness and deliver a message of proactive cooperation.
Previous editions of Rock in Rio have included a range of different artists, from Miley Cyrus to Motorhead, from Metallica to Shakira. This event is a diverse and internationally attractive festival, so don’t be surprised to be rubbing shoulders with a lot of different nationalities.
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